12 Resources Every Contractor Needs to See Before 2021

This was the year for content creation (and also toilet paper hoarding, but that’s another story).

I think we can all agree that we saw some of the best content go live this year.

We spent the past month collecting the top pieces of content relevant to the home improvement industry from some of the biggest names, and created a curated list for you to enjoy them all in one place.

Check here every day for the next 12 days as we add to the list!

PS: Does anyone else get chills when they hear someone say webinar? Or is that just me…

Disclaimer: This list is in no particular order. We love you all equally!

How To Create Visually Appealing Quick Converting Contracts

Leap Logo
Webinar by Leap w/ Steve Stencil
52 Minutes

In this webinar, you’ll learn how to create visually appealing, quick converting contracts! Digital estimates and contracts are the perfect tools to help you level the playing field with the competition and make it easy for your customers to sign on the dotted line. Leap has introduced a new feature to take your digital documents to the next level!

This latest release will allow you to easily and efficiently create your own drawings, annotate, and insert photos into your estimates and contracts.

The Sketch Pad allows you and your customers to visualize the project, cut down on potential miscommunications, and helps you to reach an agreement quickly! In this workshop, Leap’s Founder and CTO, Steve Stencil, will walk us through this feature and how you can use it to create the perfect contract for your projects.

You’ll want to check this one out!

Game-Changing Sales Strategies

Webinar by CompnayCam w/ Sam Taggart
54 Minutes

Sam Taggart from D2D Experts is here to blow your mind and help you rethink the way you do business. Don’t miss out on these sales tips from a master salesman!

Sam has over 17 years of sales, leadership, and recruiting experience and has built multiple businesses using direct sales as the vehicle to massive success. In this webinar, Sam teaches the fundamentals of door-to-door sales and how it can transform your contracting business.

Watch the full webinar to catch all of Sam’s expert sales tips!

Expert Direction on How to Close Sales in a Challenging Environment

Webinar by Dave Yoho Associates w/ Brian Gottlieb of Tundraland Home Improvements

1 hour 12 minutes

One of the biggest challenges in the home improvement industry involves the state of in-home selling. Some companies are switching to a fully virtual model; others have chosen to use virtual to confirm their appointments; whatever the case, the belief that was present several months ago about virtual replacing in-home selling in the long-term has not come to fruition.

Brian Gottlieb of Tundraland Home Improvements is an owner who is never afraid to embrace technology, yet he uses it to complement the in-home sales process. Dave Yoho is an industry icon whose research into the state of the industry is unparalleled.

These two industry legends present a one-of-a-kind webinar where you will learn how Brian has steadily increased sales over the last six months while also keeping an eye on what’s happening in the future. Dave will draw upon abundant industry information to give you the keys for selling in the home profitably, right now, as well as into the upcoming year!

Watch this webinar below!

Profit First for Contractors: Mini Series

builder funnel logo
Podcast Series by Builder Funnel w/ Shawn Van Dyke
5x 20-Minute Episodes

In this mini-series, you’ll learn how to start capturing more profit in your construction business. Shawn Van Dyke, an entrepreneur and founder of Built to Build Academy where he trains contractors worldwide with the systems they need for purposeful, profitable growth.

Shawn lays out the details of the 4 principles, the 5 foundation accounts you need to set up, and the 3 rules you need to follow to be successful. Near the end of the mini-series, Shawn also details his time blocking system to be more effective with your time and your priorities in your business and life.

This is a series you’re going to want to listen to!

How to Mark Up Your Jobs The Right Way

Podcast by The roofer show podcast w/ Michael Stone
1 hour 10 minutes | 3500+ Downloads

The #1 reason contractors go out of business is that they simply don’t charge enough for their services. Unfortunately, many contractors don’t understand how much they need to mark up their costs to profit.

The host of the Roofer Show, Dave Sullivan, interviewed industry expert Michael Stone to show how to mark up your jobs the right way. Michael has over 58 years in the construction industry and has dedicated the latter part of his career to helping contractors succeed so that they can take care of their families.

In this podcast episode, they go over the 6 most common reasons contracting business fail, how to determine if you are using market-based pricing, how to calculate markups, how to pay your employees top dollar, and much more!

How to Get Your Employees to Buy In

Youtube video by Mike Claudio from Winrate Consulting
7 minutes | 2000+ Views

As a business owner, you will always be more passionate about your business than your employees are, but how can you get them to buy in better to the business?

Mike Claudio has over 14 years in sales and business development. After leaving corporate America, he now spends his days working with contractors to increase their sales and profits, focusing on communication, follow-through, and follow-up.

In this YouTube video, Mike gives you the time-tested tools and tricks to get better attitudes, better efforts, and better behaviors from your employees. Because when your employees believe in your business, success is inevitable!

How to Build a Resilient Contracting Business

bta logo
WEbinar by Breakthrough Academy w/ Benji Carlson
1 hour 7 minutes

In this webinar, Benji Carlson introduces the framework of the 6 pillars of management. These 6 pillars are essential for contractors to remove themselves from their businesses’ day-to-day and become enterprise-level entrepreneurs.

Benji is Breakthrough Academy’s Assessment Specialist, and he assesses businesses on their way into BTA, giving them solutions while setting them up for long term success. Through his work, he has gained an incredible insight into what challenges contractors face and how to overcome them.

Stay tuned to the end of this webinar as they offer a bundle of resources that help make implementing the systems discussed as easy as possible!

SRS Announces IRE 2021 Concert

Podcast by Roofers Coffee Shop w/ Dan Tinker
25 minutes

Want to get inspired to give back to your community? This is the podcast for you!

Heidi J. Ellsworth, from RoofersCoffeeShop, visits with Dan Tinker, CEO of SRS, visit about the importance of giving back to the community and the industry. They also take the opportunity to talk about the SRS Raise the Roof Foundation and how the SRS family of companies continues to serve local communities giving back in the form of disaster-relief support and philanthropic fundraisers.

Make 2021 the year you give back to your community!

Creating Customer Value That Outweights Cost: Tips from 2 Top Industry Experts

Webinar by Ingage ft. Vince Nardo & mark Richardson
55 minutes

Join Leap and Ingage in this 55-minute webinar as they explore the power of creating customer value through investing in the right technology.

This insightful fireside chat features two industry experts: Vince Nardo from Reborn Cabinets and Mark Richardson from Remodeling Mastery. Together, they go deep into the state of remodeling today, tomorrow, and ten years from now.

They highlight the importance of technology in our industry and the value it can bring to your business if used the right way.

“Think of technology as an investment, not an expense” – Mark Richardson

Watch this ingaging (see what I did there?) webinar to learn more about how you can implement technology into your contracting business!

From Prospect to Project: How to Plan for a Successful 2021

improve it 360 logo
Webinar by Improveit 360 ft. Tundraland and for energy
1 hour 4 minutes

There’s no doubt 2020 has been a wild ride for the home improvement and remodeling industries, and while we can’t predict the future, we can plan for it.

In order to see the results you want in the New Year, your team needs access to tools that help them generate more leads, efficiently manage customer relationships, and provide an experience that locks in your customers for life. That’s why we sat down with Brian Gottlieb, CEO of Tundraland, and Sean McGraw, founder and CEO of FOR Energy to see how they’re taking their teams to new heights in 2021 with systems and processes they can trust.

In this exclusive fireside chat, EverCommerce’s Kevin Geiger sits down with Brian and Sean as they take a look back at their company’s wins, losses, and learnings throughout every stage of the customer journey in 2020, and what they see for the future of the home improvement industry in 2021.

For Love Of The Challange

Podcast by The wealthy contractor ft. Brian Elias
1 hour 2 minutes

In this episode of The Wealthy Contractor Podcast, Brian Elias – one of the titans of the home improvement industry – puts on a masterclass in sales and marketing for home improvements.

You’ll find out how to grow your business when you’re just starting out; who you must target; what you should integrate into your advertising mix right now; what steps you can take to achieve mental toughness; and how to engineer your business to serve your life.

Ready for a challenge? Take a listen to this podcast episode!

The State of Remodeling 2021

hatch logo
eBook by Hatch ft. Modernize, NARI, Ingage, Hearth, Improveit 360 & Webrunner
26 pages

In a year full of uncertainty and toilet paper shortages, it was amazing to see the home improvement industry bounce back in a huge way.

But even with all the success, there are still a lot of unknowns.

Heading into 2021, the major concern that we’ve heard from our customers and other owners, marketers, and sales pros is the fear of these unknowns. “How can we plan for 2021 when we have no idea what’s going to happen?”

We teamed up with the National Association for the Remodeling Industry and five partners – including the amazing folks at Webrunner – to compile statistics and predictions to help businesses better prep for what’s to come.

At the end of the day, this will be a resource that contractors and home improvement pros can use to feel more confident heading into 2021.

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