5 Must Have WordPress Plugins to Grow Your

The 5 Must Have WordPress Plugins to Grow Your Business

These days, most businesses already have a website. Unfortunately, a large majority of them provide little to no value. They don’t contribute to bringing in sales leads and they ultimately have no impact on revenue for the company. If you can relate to this, do yourself a favour and take 5 minutes to read this article. You’ll thank me later …

sales ready leads

4 Simple Tips to Get Your Sales-Ready Leads to Hang Out With You

All the marketing efforts in the world won’t amount to much if you don’t reach your audience. How do you go about doing that? And do you know exactly who your audience is? What are they searching for online? What are their questions, and are you answering them? Online marketing starts with attracting visitors to your website. But where are …

twitter ads on the move

Twitter Ads on the Move: How to Generate Leads Right From Your Smartphone

If you’re a small or mid-sized business owner, chances are that most of your day is spent out-of-office or at least away from your computer. You’re most likely commuting—either to meet partners face to face, market your business at local events or even just to meet a customer for lunch. Whatever the case may be, it can be hard to stay on …

inbound marketing advice in 3 words

Inbound Marketing Advice in 3 Simple Words – #Inboundin3

I’d be lying if I told you I came up with the idea for this article on my own. In fact, I’ll even let you accuse me for ‘lack of creativity’ if you’d like. Truth is, the idea for this article came from two other articles I stumbled upon in the past: Startup Advice in Exactly 3 Words by Dharmesh …

linkedin marketing tips

3 Tips to Using Linkedin Marketing to Generate More Leads

LinkedIn has come a long way since its inception and initial utilization as not much more than a place to post your resume. These days, the social media platform is thriving and includes interactive profiles, specialized groups, content publishing, and multiple ways to find and connect with your potential prospects. Here are three keys to using Linkedin marketing to generate …

inbound marketing workflow

6 Reasons Implementing Inbound Marketing Workflows can Increase Sales and Revenue

Looking to increase sales and revenue from your website? Implementing inbound marketing workflows may be just the solution you need. What’s more, workflows aren’t all that hard to implement and they’re as close to a set-and-forget strategy as you’ll find. There are of course on-going tweaks you can make to your workflows which can further increase sales and revenue, but …

content distribution tactics for increasing reach

5 Simple Content Distribution Tactics for Increasing Reach

If content production is rolling at your company, good for you! Content marketing is a powerful tool at all stages of your sales process. Once you’ve produced the content though, you need to get it into the hands of your prospects—and not just one time, but many, many times! Leave no rock unturned when it comes to content distribution. Think owned, earned …

paid search advertising

7 Things to Consider Before Starting an Adwords Paid Search Campaign

Paid traffic can be a great way to jump-start your online lead generation efforts. However, there are a few things to consider before starting an adwords paid search campaign. By the end of this article, you should have all the information you need in order to implement an effective, ROI-driven adwords campaign. Let’s dive right in. 1. Setting Goals and …

linkedin marketing best practices

4 Best Practices for Increasing Your Company’s Visibility on LinkedIn

LinkedIn is a happening place to be these days, for businesses and individuals alike. There are so many ways to be active on the site, to see and to be seen; and unlike Facebook or Instagram or Twitter, this social platform has a unique business mindset. You won’t find cat pictures on your LinkedIn home feed. So what’s in it …

13 content pieces every business needs

Checklist: 13 Content Pieces Every Business Needs

If you’ve been blogging for a while and are wondering what other pieces of content your business could benefit from, look no further. While every business is different, nearly every one stands to benefit from these basic forms of content. You may not need everything on this list, but diversifying your content and offering it in different forms is a …